A Founder's Story (2025)

A Founder's Story (2025)

4FRNT has always been, and still is by skiers, for skiers.

Release Date: 2025, November 6
Directors: Marcus Brown, Tava Kessler
Production: FlowPoint Films

Overview:

From starting a ski brand in his garage in Lake Tahoe to Olympic Podiums, it's been a wild ride for Matt Sterbenz. In this documentary, he chronicles his humble beginnings of the brand to his return in 2025. One thing remains unchanged - 4FRNT has been, and still is by skiers, for skiers.