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The McDonaldization of Society (1996)

The McDonaldization of Society (1996)

George Ritzer

Year: 1996
Authors: George Ritzer
Publishers: SAGE Publications, Incorporated
Pages: 302
Print type: BOOK

Description:

One of the most noteworthy and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today's readers in a way that few books have been able to do. It is ideal for use in a wide range of undergraduate courses and will be of equal interest to anyone interested in social criticism. This book links a large number of social phenomena to McDonaldization, some which are directly affected by the principles of the fast-food restaurant and others where the effect is more indirect.