Tourism Marketing (1900)

Tourism Marketing (1900)

Dasgupta

Year: 1900
Authors: Dasgupta
Publishers: Pearson Education India
Pages: 301
Print type: BOOK

Description:

The tourism industry in India is one of them most profitable industries in the country and contributes substantially to foreign exchange. Tourism Marketing deals exhaustively with the subject. It is based on a well researched structure of marketing and international research in tourism. Special care has been taken to give the book a global touch. It covers almost all prominent international destinations.